中国演员和导演网络对电影市场的影响分析

中国演员和导演网络对电影市场的影响分析1.上海应用技术大学理学院,上海 201418;
2.上海理工大学管理学院,上海 200093Analysis of the Influence of the Network of Chinese Actors and Directors on the Film MarketZHANG Dongji1, YANG Huijie2, XIAO Qin11. College of Sciences, Shanghai Institute of Technology, Shanghai 201418, China;
2. Business School, University of Shanghai for Science and Technology, Shanghai 200093,China 摘要参考文献 相关文章Metrics 摘要 为探讨导演和主演对电影的多维影响,建立了导演联合执导网络、主演合作网络和导演主演双模网络,从网络位置视角对电影市场进行多方位分析。回归结果表明导演执导方式不影响电影评分,但联合执导促进票房增长。导演、主演的程度中心度和结构洞都能促进电影评分、票房的增加,然而两者不具有叠加效应,且程度中心度相对影响更大,共享信息优于独享信息。服务把本文推荐给朋友加入引用管理器 E-mail AlertRSS作者相关文章张董极 杨会杰 肖琴关键词 ：电影票房, 评分, 社会网络, 网络拓扑性, 回归分析   Abstract：In order to explore the multidimensional influence of directors and leading actors on the film, we establish the director-co-director network, the leading actor-co-director network and the director-leading double model network to analyse the the film market multi-directional from the perspective of network location. The regression results show that the director and the leading style does not affect the film's score, but co-directing can promotes the box growth. Both degree centrality and structure hole of the director and leading actor can promote the increase of film score and box office. However, they do not have superposition effect, the degree centrality has a greater relative influence. Sharing information is better than exclusive information.Key words：movie box office  scoring  social network  network topology  regression analysis收稿日期: 2021-05-27     出版日期: 2023-01-09基金资助:上海市自然科学基金(16ZR1447200);国家青年科学基金(11701379)通讯作者:肖琴(1976),女,江西九江人,博士,讲师,主要研究方向为复杂网络。   作者简介: 张董极(1997),男,浙江台州人,硕士研究生,主要研究方向为复杂网络。

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